Marketing & Sales Professional (By ESLSCA Business School)

Course Overview

With the existence of this fierce competition, Strategic Marketing and sales have appeared as one of the pillars of success and stability for any business entity; as it is considered as the general guide for the marketing initiatives through which the internal and external environments are analyzed.

In addition, sales are used as a tool to measure the corporate’s success in achieving its targets.

Course Objectives

By the end of the course, the participants will be able to:

• Develop marketing and sales tools.
• Understand marketing and sales channels and the methods of handling it.
• Understand the relationship between the corporate’s general strategy and the strategic marketing and sales and they support each other.
• Understand and apply the elements of the marketing and sales plan.
• Set the corporate sales and marketing strategy as well as the implementation and measurement criteria.
• Understand how to conduct the strategic environmental analysis and analysis of competitors.
• Methods of creating values for customers.
• Methods and tools of evaluating the marketing and sales endeavors.
• Measure effectiveness and efficiency of the marketing and sales activities including E marketing as well as the marketing on social media platforms.
• Analyze and evaluate current developments in consumer buying behavior.
• Evaluate the success of current models in predicting the consumer purchase decision.

Benefits

A certificate by ESLSCA Business School.

Who Should Attend This Course?

• Marketing and sales professionals

• Business Development managers and officers

• Product manager and branding managers

• Public relations officers.

• Entrepreneurs

Course Details

No. of Days : 10 Days
Course Dates : 04 – 15 November 2018
Course Timing : 05:00 PM – 09:00 PM
Course Language : English
Course Venue : Fully Equipped Training Facility at 5 stars hotel

For Enquiry

Tel: 1887799 Extension: 330
Fax us @ 2294 2651
Email us @ me@bakertillykuwait.com